
Why we're building Pidgy.
The problem we kept living
Small marketing teams do the same work as big ones — campaigns, content, approvals, email, events — with a fraction of the hands and a pile of disconnected tools. The plan lives in one app, the content in another, the approvals in a thread, the audience in a spreadsheet. Every handoff leaks time, and the work that actually moves the needle gets done at 11pm.
What Pidgy believes
Marketing for a small team should fit inside one calm workspace and one working week. Plan the campaign, write the content, get the yes, send the email, watch the journey — one place, one flow, no sprawl. Guardrails matter as much as features: nothing goes out without approval, audiences are consent-first, and your sending domains are yours.
How we build
Pidgy is built hand-in-hand with a real business that runs its marketing on it every day. Features earn their place by surviving actual campaign weeks — not roadmap theater. We're small, we ship constantly, and early customers talk directly to the people building the product.
Thanks for reading this far. If any of it sounds like your week, we'd love to have you early.— Evan, founder